Don Chalmers Ford in New Mexico announces its Memorial Day Midnight Madness sale. The dealership will be open until midnight Friday & Saturday 5/28 & 5/29 and all day on Memorial Day.

Don Chalmers Ford has a full selection of cars, trucks and SUVs including the new Ford Super Duty Trucks, Ford Edge, Ford Focus, Ford Fusion and more.

With the economy on everyone’s mind, New Mexico Ford Super Duty shoppers should take note of the lower cost of ownership with the 2011 model. Both the new 6.7-liter Power Stroke V-8 turbocharged diesel and new 6.2-liter gasoline powertrains will deliver significantly improved fuel economy while also maintaining Super Duty’s best-in-class towing and payload features.

For convenience without added cost, Ford makes adaptive cruise control an available option in the Edge, a very high-tech option not normally seen in cars at this price level. Adaptive cruise control also enables a pre-collision system, which uses the forward-facing radar to determine if a crash is imminent, braking and tightening of seatbelts.

Another great choice for New Mexico Ford shoppers is the Ford Focus, which offers Ford’s well-received SYNC system. Also included in the connectivity package is MyFord, a combination of controls and display screens that operate vehicle features. Also available are a start button, rearview camera, and an automated parallel parking system.

Motor Trend’s 2010 Car of the year is the Ford Fusion.  Powered by a V4 engine that earns 21 MPG city and 29 MPG highway, the Fusion makes good on Ford’s commitment to provide style, practicality and durability in all of their vehicles.

See these, and other great car choices, at Don Chalmers in Rio Rancho during their Memorial Day Sale.

Kirtland Federal Credit Union will be on-site for immediate approval and reduced rates. This is the third time that Don Chalmers Ford has teamed up with Kirtland to offer military members, their family and friends loan rates as low as 3.24%, special discounts on new and used vehicles and free CARFAX report and laser frame check on all pre-owned vehicles.

Don Chalmers on Twitter

Don Chalmers on Facebook

Don Chalmers Ford, announces the ‘Swap Your Ride’ promotion.  Customers can now trade in any other manufacturer’s vehicle to Don Chalmers Ford and receive zero percent APR financing as well as $1,000 cash back on select Ford models.

Albuquerque Ford shoppers who have been eyeing a particular model should take advantage of this limited opportunity.  Consumers must qualify for the 0% APR financing, after which a broad selection of Ford models will be offered to them during the Swap Your Ride event.

Learn more about the Ford Swap Your Ride event

Qualifying Ford models eligible for the ‘swap’ include the Fusion, Mustang, Edge, Flex, Escape, Explorer and more.   As an added bonus, anyone following Don Chalmers on Twitter or those who are a fan of the Don Chalmers Facebook page will also have the opportunity to swap their ride and receive a $25.00 AMEX gift card just for taking a test drive in a new Ford.  All consumers need to do is tell Don Chalmers Ford what they are currently driving via Twitter or Facebook.  The Albuquerque Ford dealer will then pair them with a comparable Ford model and schedule the consumer for a test drive in that vehicle.  After the test drive a $25 AMEX gift card will be handed to the consumer.

Become a follower of Don Chalmers on Twitter

Become a Facebook fan of Dom Chalmers

Don Chalmers Ford, is excited to announce the opportunity for New Mexico Ford shoppers to pre-order the 2011 Ford Fiesta. Originally launched in Europe, the New Ford Fiesta has been redesigned inside and out for US consumers, and now boasts many new enhancements, like a new subcompact design and improved fuel efficiency. 

 Reserve your 2011 Ford Fiesta online now!  Then, bring your reservation # to Don Chalmers Ford to pre-order the vehicle. Those who do so before 4/2/2010 will receive a bonus of a free SYNC and premium sound system.

“The 2011 Ford Fiesta gives economy car shoppers reason to celebrate with its fun-to-drive personality, nicely trimmed cabin and tight build quality, along with some unexpected features including sporty driving dynamics, smooth and peppy engine, high fuel economy, welcoming cabin, and available high-end luxury features,” says Edmunds.com

Projected class-leading fuel economy, electric power-assisted steering, available PowerShift 6-Speed Automatic and an available Super Fuel Economy Package add to the Fiesta’s allure for New Mexico Ford shoppers.

Autoweek.com says, “The interior is a huge step forward. You’re tempted when looking at a small car like this to think there isn’t enough space for you and your stuff. The Fiesta proves you wrong. Not only is the interior a welcoming cockpit, with a contemporary design–from the instrument panel, to the thick, formed steering wheel, to comfortable seats for adults of all sizes–but the packaging is sufficient to carry it all.”

At only 154.4 inches long, the 2011 Fiesta is an all-around car. What the Fiesta brings to the game is a balance of styling, interior space, dynamic feedback and refinement.

Unlike much of its competition, the Ford Fiesta is available in both sedan and hatchback body styles. The hatchback provides greater cargo capacity, but some shoppers prefer the more formal look of a sedan, which is likely why Ford is offering both.

“Either way, the Fiesta offers sprightly handling, a comfortable ride and a surprisingly quiet cabin even at freeway speeds. It also offers features that are uncommon in this class, such as keyless ignition and Ford’s superb Sync system, which, among other things, allows one to control audio and cell phone functions via voice commands,” says Autoweek.

Those who are not content with the bland color palettes offered by many automakers will love the Ford Fiesta, which comes in fresh new colors like “Bright Magenta” and “Lime Squeeze”. 

“Have you driven a Ford lately?” New Mexico Ford shoppers can just say yes when they pre-order the Ford Fiesta from Don Chalmers Ford. Let the Ford Fiesta celebrations begin!